Walking in Arlington flyer

Walking in Arlington flyer
Walking in Arlington walk flyer
Colors
  • Headline: #473838
  • Body text: #000000
  • 2017 Headline: #E34589
  • 2018 Headline: #257D42
  • 2019 Headline: #38914C
Fonts
  • Thirsty Rough
  • Roycroft (2019 Headline)
  • Helvetica Neue
Tools
  • Adobe Photoshop

A local community group, Walking in Arlington requested a flyer for their upcoming historical walk. The walk is co-sponsored by a local historical Mill so I added both logos to the flyer. I used a slightly distressed font since the walk features historical buildings. I also put a low-opacity map background featuring the main street involved (Broadway). The form below the main body was extended to allow multiple people to register at once.

An alternate design has a map section featuring Broadway with various pins on and off the road right below the logos. The body text would have a plain white background. This design never got made so no screenshots.

The group printed 100 flyers and ended up giving them all away at a town event.

I did a similar flyer for their Fall 2017 walk; the wording was changed around a bit and it used a new background image since the walk location was different. They printed about 150 flyers this time and had a handful left over as well as giving some to the co-sponsoring organization.

I did a similar flyer for their Spring 2018 walk; it also used a new background image since the walk location was different.

I did a slightly different flyer for their Spring 2019 walk; the walk location was Park Ave so I used an image of Park Ave in New York in the 20s and an Art Nouveau font called Roycroft.

Walkling in Arlington's Fall 2017 flyer
Walkling in Arlington's Spring 2018 flyer
Walkling in Arlington's Spring 2019 flyer

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